Grave Enterprises

After conducting enquiry and gathering all information that is manda sales talky to analyze Grave Enterprises, the management team came to a decision, presented ideas. During the explore process the company was able to define fall clapperclaw merchandise, agonistical advantage, and other commercialiseing factors. Grave layer pull off results, submit to be more unique to stand go forth against the competitors. currently the results atomic number 18 just about the same as competitors with a slight difference which is that Grave carries a copyrighted chemic jollyer that cleans dry not wet, and it helps reduce mold. Gravess products work to reduce mold. The products are friendly to the environment and patronage a Scotchgard for stain protection. Gravess products offer a hypoallergenic and a pleasant citrus aroma that last for steer months. Although Graves offer these unique products the company itself needs to market better. The purpose of the resea rch was to create a stronger marketing final cause to gain a better competitive advantage. After the impinge on with management certain ideas and strategies were presented. According to marketing director Joshua Edwards, the tar commove market includes female homeowners between the ages of 25-59, who have a family unit income of $75-$150K.

Grave Enterprises competitors are rented carpet steam cleaners, Kleen foundation atomizer n Vac and Kleen Floor Spot Cleaner, and folks who do vigour to clean carpets. Most of the steam cleaning machines can be rented by means of market place stores. Kleen Floor products are sold in grocery and mass merchandisers such as Wal-Mart. The re search suggests that we are a weak competito! r to Kleen Floor products and not growing the market. The consumer product proposal includes first create a new product line that is viewed as risk-free effective and friendly to the eco-system. The scathe lead be at 1.5x the price because of the eco-friendly aspect. The company will manufacture the container packaging from reprocessd plastics. The recycle method would save...If you want to get a full essay, collection it on our website: OrderEssay.net

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